The EIP Team
Spring 2010
Rebecca Bacon
Kimberly Beaty
Lauren Burstein
Caitlin Dunn
Stephanie Filipek
Ray Harris
Gabby Jockers
Alex Klokus
Agueda Moron
Current Program

Currently, we are working with advertising agency, MMB, on the children’s brand, Noah Wild. This is a socially conscious brand geared towards animal protection and environmental awareness. For Noah Wild, we have conducted research on implementation of the brand in retail stores, the Internet and the classroom. Specific assignments within the project include devising a strategic plan for Noah Wild to be marketed through social media and creating a lesson plan geared towards students ages 4 – 11 years old, which will be a part of a classroom kit for teachers to use in introducing students to Noah. If you know any teachers, guidance counselors, etc. who currently work in an elementary school, you can help us by sending them our current survey.
Spring 2010
Rebecca Bacon
Kimberly Beaty
Lauren Burstein
Caitlin Dunn
Stephanie Filipek
Ray Harris
Gabby Jockers
Alex Klokus
Agueda Moron